McDonalds did it again! As it has done so since 2012, the world’s largest food chain greets Philippine consumers with messages of positivity and hope on the first day of 2014.
I love it when they direct some ad spend to glorifying things that really matter, but which we often take for granted.
Two local broadsheets carry these full-spread ads:
Thank you for warmth
Thank you for the sunrise
Thank you for the quiet
Thank you for open spaces
Thank you for color
Thank you for the morning dew
Thank you for the shade
Hooray for today!
Thank you for this First Day
For the moment Darkness turns to Hope
For the promise to start again
And every minute we have is a Chance to turn everything around
Thank you for the break of day
My favorite song, for lighting my way, the world I belong
But most of all, thank you for the gift of today
To every brand new day
We say
Hooray for today!
Thank you, McDonalds, for reminding us that Happiness need not come with a price tag.
P.S. I knew they would have a new TV commercial to go with these print ads. Click here to view the TVC.
Stay a little longer in bed
Keep the covers over my head…
But a new day is calling
Morning is coming…
Thank you
For the break of day,
My favorite song,
For lighting my way,
The world I belong…
But most of all
Thank you for the gift of today.
I’ve got a brand new day.
And to that I say, hooray for today.
Who is the si ger of hooray for today 2014
The singer is Clara Benin. I believe she’s a student at Meridian International School at Global City.
can i ask what is the title of the theme song in the comercial ?
“thank for the gift of today for a brand new day for…”
i wish it has a full song
” Thank you, McDonalds, for reminding us that Happiness need not come with a price tag.” – Chit Tribiana, Amen
smile without preservatives 🙂
i love the girl who sung the song ! i always sing it everyday . .soooo nice ❤ so much ! mC DO :))